a13r makes small, opinionated products that pay their own way. No investors, no meetings, no roadmap committee. The person who designs each product is the person who builds it, ships it and answers the email.
See the products ↓Expense intelligence for small businesses. Molt inspects your outgoings, finds the leaks and the subscriptions nobody uses, then points you at cheaper replacements in a marketplace of tools built by indie makers and small teams who actually answer their email.
B2B · shed what you don't needThe operations hub for a working catering business. Functions, staffing, kit and menus in one place: who is working, where and when, which equipment travels, and which guest has which allergy. Built for a real kitchen and used on real weekends.
catering ops · battle-tested at actual eventsEverything is built to charge money. If nobody will pay, it gets killed, and the decision is written down before the first line of code.
No funding, no team, no meetings. One person owning the whole thing is why it feels coherent, and why it moves fast.
Ruby on Rails, one cheap server, Stripe. Proven tools, deliberately dull, so the energy goes into the product instead of the plumbing.
Not decoration. The words, the flow and the code are decided by the same head, so nothing is lost in a handover.
A product earns features by earning customers. Feedback from paying users beats another month of quiet perfecting.
The wins and the failures get shared as they happen. It keeps the work honest, and it is where the best customers come from.
The entire company sits in the middle.
Most software is made by a relay team. A designer hands to a product manager, who hands to an engineer, and something goes missing at every baton change.
Here there is no baton. The person who chooses the typeface chooses the database. Every product ships when one person is happy with all three circles, which is rarer, and better, than three people each being happy with one.
The products are the main event, but the right project is always worth a hello.
[email protected]Best fit: AI agents, Rails builds, and products that need a designer, a product thinker and an engineer who happen to be the same person.